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"Right 'ere's the bleedin' crux of our whole operation: when one of our brave electronic editions sells 500 copies, it becomes a real-life paper book, also available to you at Instar! Each purchase is a vote for permanent metamorphosis!"

You are quite the dapper little fellow!
What sorts of books do you publish?
Will I get my book right away?
Do you accept original manuscripts?
Isn't publishing doomed though?
Why are your sales public?
What happens if you sell 500 copies?
Do you publish poetry?
Do you publish nonfiction?
Which ebook formats do you offer?